Creating Travel Content on Instagram
I recently got challenged to create content for a new account on Instagram and for the first eight posts, each one had to be a different style of post such as a reel, panorama, graphic, etc. The type of account I created was on travel and tied into another challenge I received to make a podcast.
The first thing I did was make a list of each post I intended to make.
- A reel of our Zagreb apartment
- Multiple images of Zagreb
- A story of southern Croatia
- A panorama I took in Norway
- An image of Copenhagen (I changed to Oslo later)
- A video of snorkeling in Thailand
- A graphic on the podcast
- Take a poll on the story
While I created this list, I should have pulled images/videos that I planned to use, edit them, and schedule out when I would post them as I went, but what did I do? I created my first post after I made the list and waited until I was ready to post again before I prepared the next one. Why was this bad? Well, it meant that I had to dig through tons of pictures to find the ones I wanted to use and then edit them every time I decided to post. I wasted a ton of time doing it this way which led to many delays in posting.
Anyway, let's take a look at some of the posts I did.
Here, you can see I chose multiple photos from my trip to Croatia. It was pretty simple and quick.
This image was too wide for Instagram to get the whole image in one post, so I split the image in two using Photoshop. After that, I posted it as multiple images with no seem.
I posted this one as a story and saved it as a highlight. This one was pretty simple too.
You’ll have to check out travel.lighttl to see the rest of the posts, but anyway, I was successful in creating eight different types of posts and had fun doing it. I learned a lot from the experience and plan to use that knowledge in the near future potentially with this account and maybe another that shows off more of my work as a designer.
